EPIC GAMES / ROCKET LEAGUE.

200+ Million Views

My Roles:
Video Director, Editor, Script & Storyboard, 3D Generalist, Animator, Motion Graphics, VFX, & Occasional Graphic Designer

For over 3 years, I created ads, videos, and trailers at Epic Games.
About half my time was spent hands-on, the other half was managing outsourcer feedback and other such duties.

Gameplay Trailers

The Rocket Pass Gameplay Trailers were the cornerstone of the GTM strategy for Rocket League seasons. These videos were a smorgasbord of action, gemaply blah blah, and beautifully showcased our team firing on all cylinders.

Expertly blending story, action, and cosmetics showcases with the distinct tone and theme of each season, these multi-month, narrative-driven projects, told through cinematic, built-from-scratch gameplay, were a whirlwind and the best kind of challenge I could ask for.

I was personally responsible for the concepting, script, storyboard, gameplay capture & animation, editing, motion graphics, VFX, and project file management. Basically, everything but sound.

View Breakdown->

View Breakdown->

View Breakdown->

Brand Activations

Disney, Nike, Ford, NFL, Star Wars, 7-Eleven, Grimes, James Bond, Lamborghini, McLaren.

Rocket League is built on its brand collaborations.
We had the unique challenge of tying often very distinct, non-sports/gaming brands into the Rocket League ecosystem while maintaining visual and energetic consistency for both brands involved, while also still driving hype and selling a product.

We collaborated both directly with the brands and with outside agencies, maintaining regular feedback and weekly milestone check-ins, often managing and considering feedback from 20+ stakeholders per video.

Shorts & Social Videos

I was the final pair of creative eyes and primary point of contact for creative on all short-form content produced by outsourcer agency.

Feedback often involved brand consistency choices, editorial and creative decision-making, humor, concept refinement, and visual storytelling.

Playlist of all the videos I was a part of.

Playlist
of all the videos I was a part of.